Director/VP of Sales
Company is looking for a Director/VP of Sales to analyze and drive the successful trajectory of our brand. If you are passionate about our industry and have reputable experience, we want to hear from you. We are a well-established cannabis company growing at a rapid rate. Prop 215 compliant, H&S11362, and SB420. Our Company: As one of California’s original cannabis extracts brands, Company specializes in high-quality cannabis extracts and proprietary methods for consumption. True pioneers of the industry, we take pride in producing nothing but the best when it comes to products and services. Above all, our mission is defined by our commitment to supporting people and communities. Since 2013, we’ve become leaders in proactive health and wellness by helping people achieve what matters most to them. The Position: With an ability to analyze and drive success, Company is looking to continue its current trajectory by hiring a Director/ VP of Sales. Reporting to the CEO, this role will be directly responsible for delivering thought leadership and creative strategies to drive revenue production, team leadership and development, and sales execution. As a member of the company's executive team, the Director/VP Sales will direct and manage all field sales staff and business development operations, including market competitiveness, compensation, sales strategy, and assist in driving lead generation through social media marketing initiatives. The successful candidate will drive the company's achievement of customer acquisition and continued success in revenue goals, acting as a role model for company culture and an ambassador for recruiting talent. This position will be responsible for both the tactical and strategic leadership of the sales organization, working closely with the CEO of the business to plan and execute strategy. Key Responsibilities: Maintain key customer relationships and develop and implement strategies for expanding their customer base. Travel throughout California for in-person meetings with customers and sales team to develop key relationships. Establish compensation, training, and sales incentive programs that enable sales staff to achieve their potential and support company sales objectives. Provide detailed and accurate sales forecasting. Compile information and data related to customer and prospect interactions. “Roll up your sleeves” to work directly with the sales organization in the field (i.e. on a regular and ongoing basis, performs “ride-a-longs” with sales staff to visit prospective and current customers for continual training, monitoring, and development of sales staff.) Assist in developing effective marketing platforms such as social media and other online reputation sites to help drive referrals. Oversee the hiring and development of the sales organization. Responsible for the optimal deployment of sales personnel. Makes recommendations for changing sales roles, coverage models, or team configurations in order to maximize sales productivity. Defines optimal performance measurements and performance management programs required to ensure sales organization success. Aligns reporting, training, and incentive programs with these performance management priorities. Design, implement, and manage sales forecasting, planning, and budgeting processes to establish high levels of quality, accuracy, and process consistency. Qualifications: Experience creating and operating a pipeline management system. Recent management experience, having successfully built, hired and led a geographically diverse team of early career and experienced professionals Proven ability to manage a team of 20+ field sales reps. Recent experience operating in an early stage company, with a demonstrated ability to wear multiple hats, respond to evolving demands and react to a constantly changing marketplace. 7-10 years in sales and 3-5 years in sales management role. History of inheriting a sales team in need of a new, seasoned, accomplished sales leader who can motivate individual contributors while driving consistent success as well as hire and manage additional sales staff. Excellent verbal and interpersonal communication skills with a strong executive presence. A strong motivator and leader and ability to create a team that lives the company’s values. Financial literacy at a level adequate to speak to the business needs of the industry. Direct, no-nonsense communication style that emphasizes transparency and integrity. Bachelor's degree or equivalent experience preferred.