When it comes to growing cannabis, a plant’s phenotype is important because it determines a strain’s taste, effectiveness, look and more. Simply put, phenotype is a word used to successfully identify a plant’s inherent traits. Every strain has two parent plants, including a male and female. Like in most breeding of organisms, when a male plant fertilizes a female plant, the seeds that are produced will include genetic phenotypes from both plants. Because people like varying traits from different strains, growers can make a specific strain based on those preferred characteristics.